TRUST FOR PUBLIC LAND ANNUAL REPORT ANIMATION
For the 2020 digital annual report on TPL.org, I pitched the concept of replacing traditional static graphics with dynamic motion storytelling to increase viewer engagement.
I utilized a robust technical toolkit to achieve this, blending After Effects rigging with AI-driven tools in Adobe Character Animator to turn 2D illustrations into moving characters. The video served as a centerpiece for the annual report webpage and was subsequently leveraged as a standalone asset across TPL’s social media channels.
BRAND PROJECT
Role: Motion Designer, Character Animator, & Video Editor 
Software Used: Adobe After Effects, Adobe Character Animator, Adobe Premiere, Adobe Illustrator
Preliminary Illustrated Storyboard
Character Animations
Frame-by-Frame Animation Sequences
Duik Bassel + Adobe After Effects Character Rigging Sequences
Good Dog!

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