In 2020, The Trust for Public Land created The Equitable Communities Fund with the goal to raise $50 million in philanthropic support to close the equity gap in disadvantaged and historically marginalized communities across the U.S. The funds raised will go towards resourcing and financing the acceleration of creating new parks and open spaces in these communities.

My task as The Trust for Public Land’s senior graphic and digital designer was to take an existing static presentation and bring it to life as an informative, impactful, and high energy motion video. The completed video asset shown here was used to launch the fund both on our website and during a live streamed event held for donors in late 2020.

In-House Creative Client: The Trust for Public Land - Marketing Group
Role: Motion Designer & Video Editor
Software Used: Adobe After Effects, Adobe Premiere, Adobe Photoshop, Adobe Illustrator

In-House Creative Client: The Trust for Public Land - Marketing Group
Role: Motion Designer & Video Editor
Software Used: Adobe After Effects, Adobe Premiere, Adobe Photoshop, Adobe Illustrator

In-House Creative Client: The Trust for Public Land - Marketing Group
Role: Motion Designer & Video Editor
Software Used: Adobe After Effects, Adobe Premiere, Adobe Photoshop, Adobe Illustrator

Personal Project
Role: Illustrator & Animator
Software Used: Adobe Fresco, Adobe Illustrator, Adobe After Effects

Personal Project
Role: Illustrator & Animator
Software Used: Adobe Fresco, Adobe Illustrator, Adobe After Effects

Original Presentation Slides Used as Reference

TPL-110-ECF-F_Update_12142020_Page_01
TPL-110-ECF-F_Update_12142020_Page_02
TPL-110-ECF-F_Update_12142020_Page_05
TPL-110-ECF-F_Update_12142020_Page_18

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Ben Whitesell
I'm a multimedia artist specializing in a wide array of digital techniques from illustration, to motion design, video, and photography.

Location
Atlanta, GA

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© Ben Whitesell //2021